How Aircall used Jurnee to run global GTM events without onsite teams

Learn how Aircall reduced event planning time from months to days with Jurnee, replacing 15+ local agencies with one global partner for GTM events across 100+ countries.

800 employees

6 offices

6 countries

Employees 800
Countries 6
Offices 6
HQ New York
Industry Software as a Service

By making Jurnee its global events partner, Aircall unified all GTM events under one system. Today, its marketing, sales, and customer success teams can launch events anywhere – in days instead of months, while maintaining brand consistency, speed, and visibility without hiring local teams or juggling multiple agencies.

Summary

Aircall, a global business communications platform, was expanding quickly across EMEA, North America, and APAC. Their small, distributed marketing and GTM teams needed to reach prospects and customers in new markets through in-person events, but without local staff or agencies, organizing these took months and drained internal resources.

By partnering with Jurnee, Aircall centralized its event execution and gained access to trusted, locally vetted suppliers worldwide. Any team can now plan and execute events in days instead of months, while maintaining control over budgets, brand consistency, and approvals. Finance teams also benefited, managing all spend through a single vendor with full visibility and compliant invoicing.

About Aircall

Aircall is a leading cloud-based phone and communications platform designed for modern sales and support teams. Founded in 2014, the company operates across multiple regions, serving 22,000 customers in over 100 countries.

As a fast-scaling organization, Aircall’s workforce and customer base expanded faster than its local infrastructure. Teams wanted to run events to drive demand and strengthen relationships, but lacked the time, expertise, and local presence to manage logistics across diverse markets.

Challenge: Managing multiple local agencies slowed GTM execution and increased event costs

Aircall’s rapid expansion brought new GTM opportunities, but also new operational strain. Events were expensive to run, draining internal resources and painful to coordinate across markets. With higher competition, execution speed became mission-critical: if campaigns weren’t activated fast enough, Aircall risked losing GTM momentum.

The events team lacked the time, bandwidth, and local market knowledge to manage programs at scale. They didn’t always know which suppliers to trust, what local pricing should look like, or how to ensure a consistent brand experience. Managing multiple local agencies added complexity and slowed everything down – each required separate onboarding, briefings, and approvals.

Finance teams faced similar challenges. With fragmented vendor networks and inconsistent invoicing, tracking spend and forecasting budgets across regions was time-consuming and manual.

Aircall needed a partner that could act as an extension of its GTM engine, combining local expertise, operational structure, and global visibility to execute faster, smarter, and at scale.

Solution: One strategic GTM partner for all global events

Jurnee became Aircall’s right-hand in driving GTM execution across markets – not just a vendor but a strategic partner embedded in how events were planned and delivered.

By consolidating all event operations under Jurnee, Aircall replaced a mix of local agencies with one unified platform and team. Jurnee brought local knowledge, supplier networks, and logistical expertise that Aircall’s GTM teams could tap into on demand — enabling them to focus on content, audience engagement, and pipeline impact instead of coordination.

Jurnee handled everything behind the scenes: sourcing venues, negotiating pricing, managing suppliers, and ensuring each event met Aircall’s brand standards. The process became fast, repeatable, and scalable, allowing Aircall to go from idea to execution in a matter of days.

The partnership also created cross-team alignment and financial clarity. Through Jurnee’s shared dashboard, marketing, sales, and finance teams gained visibility into the status, budget, and ROI of every event in real time. Finance now manages a single vendor of record with compliant invoicing and predictable costs, transforming what used to be fragmented operations into a unified, controlled workflow.

Results: Faster execution, brand consistency, and financial control

With Jurnee, Aircall unlocked a new level of agility, collaboration, and oversight in event planning.

  • Launch events in new countries in under two weeks: Event turnaround dropped from one to two months to just around 10 days, allowing Aircall to activate new markets almost instantly.

  • Replace multiple local agencies with one scalable partner: Teams now collaborate through a single platform and vendor of record, replacing more than five local agencies per market.

  • Maintain brand consistency worldwide: Every event now reflects Aircall’s identity and quality standards, no matter the region or team leading it.

  • Gain visibility and financial control: With Jurnee as a single vendor of record, finance now tracks budgets and spend in real time. Centralized payments replaced multiple vendor approvals and invoices, saving time and reducing compliance risks.

  • Strengthen collaboration while staying lean: Shared visibility into timelines and budgets helps teams execute faster and more collaboratively, enabling global scale without adding headcount.

Before, it would have taken 15+ local agencies and a couple of months to achieve what we can now do in less than two weeks with just one vendor. With Jurnee, we can plan an event anywhere and know it will look and feel like Aircall. It’s as if we have 100 people on the ground, even though everything is managed seamlessly by Jurnee.

Tara de Nicolas
Chief Marketing Officer @ Aircall

The road ahead

As Aircall continues to grow, Jurnee will remain a key part of its go-to-market strategy. The company will keep relying on Jurnee for customer engagement events, partner activations, and regional marketing programs. With one trusted partner, Aircall can continue to deliver local experiences with global brand consistency and maintain complete financial visibility as it scales.

Aircall’s story shows how fast-growing companies can reach new markets, engage customers, and maintain financial control without local overhead. If your team wants to scale events globally with speed, consistency, and visibility, explore how Jurnee can help.